Producing content that produces results
Creative Producer and Copywriter. Storytelling that drives results, from strategy to screen.
Intro
A creative professional who can do it all, and has.
With over a decade of experience across tourism, lifestyle, eCommerce, and B2C marketing, I help brands tell their story across every channel and medium.
I don't just write the copy, I shoot the photos, produce the video, engineer the podcast, and build the email strategy. You get a full creative studio in one person.
Work
The Experience Roseburg Visitor Guide serves as a comprehensive resource for exploring the diverse attractions and activities in Roseburg, Oregon. It highlights the natural beauty of the region, showcasing outdoor adventures such as hiking in the Umpqua National Forest and visiting local vineyards. The guide also features cultural landmarks, dining options, and events that reflect the unique character of the community.
I wrote the entirety of the latest issue as well the other guides.
The Experience Roseburg Podcast explores everything outdoors around the Roseburg area. Each episode features a different outdoors activity. The podcast is meant to be an escape for those who want to be outside, but can’t be while listening.
This podcast was my brainchild. I wrote, produced, recorded, hosted and engineered every episode of this podcast.
The Experience Roseburg YouTube channel serves as a vibrant platform showcasing the natural beauty and community spirit of Roseburg, Oregon. Through a variety of engaging videos, it highlights local attractions, outdoor activities, and cultural events that make the area unique. With a focus on both the serene environment and the dynamic community, the channel invites audiences to appreciate and connect with the charm of Roseburg, fostering a sense of pride and belonging among local residents and potential visitors alike.
Every month for Experience Roseburg a team of three, including me, produces a short video. I typically come up with the video concept or story (if there is one), produce it, and help shoot each video. The series started out as “Between Two Rivers” a name I coined and recently pivoted to more of a “Choose Your Own Adventure” style concept.
Experience Roseburg Newsletter
In addition to the other Experience Roseburg content projects I manage I also compose and send out a monthly newsletter. The newsletter is sent out using Mailchimp.
Takelma Roasting Co. focuses on making high-quality coffee with a commitment to sustainability and taste. Located in the Pacific Northwest, the company sources its beans from eco-friendly farms and works with local growers for fair trade and quality. The roasting process highlights each bean’s natural qualities, offering a variety of blends and single-origin coffees. Takelma Roasting Co. aims to build community connections through its love for coffee, giving customers a rich experience beyond just drinking it.
I manage all digital marketing outlets for Takelma Roasting Co. Everything from social media, email marketing, and eCommerce. I also take all the photos for their social media.
Les Schwab Tires (Marketing Automation)
Carr Auto Group
Garrison Hullinger Interior Design
The Oregonian & LA TIMES
University of Portland
The University of Portland's alumni association connects over 40,000 graduates around the world, building community and engagement. It offers events, networking, and resources to help alumni stay connected and grow professionally. The association also helps preserve the university's traditions, supports mentorship programs, and shares updates on university news. This involvement enhances alumni experiences and supports the university's growth and success.
I worked with University of Portland’s alumni association for a short moment as a temp copywriter. I assisted in newsletter copy as well as the occasional mailer. I came up with the taglines for the mailer to the left.
Various Design Projects
While working at Les Schwab I managed their marketing automation program (Salesforce Marketing Cloud). I sent emails to millions of customers and helped develop several new email marketing automations.
I was tasked with creating tagline copy for a local car dealership as part of a freelance agency gig.
I wrote several recipes for Oregon Home Magazine. I also took the photos for each recipe.
I wrote a handful of food-related blurbs for The Oregonian back in my food blogging days.
In addition to the work I did for The Oregonian, my cooking blog and writing was featured in the LA Times.
Garrison Hullinger Interior Design is a small design space that primarily designs residential, commercial and multi-family spaces. I breifly worked as their marketing manager. I came up with their tagline “Designs with Purpose”.
SOLE Financial was a pay card company that allowed unbanked employees of company get paid with direct deposit. I worked as their in-house copywriter. SOLE had three different audiences they were marketing to. Business Owners, HR Reps, and cardholders.
The video concepts I came up with helped encourage cardholders to use their cards more. Used on the company’s social media channels. I developed the concept, shot and promoted the videos through various company marketing outlets.
About me
I’ve held a variety of professional creative positions in advertising, marketing, journalism and the food & beverage industry. I’ve been responsible for delivering everything from small writing projects to producing monthly video series.
In addition, I used to run a cooking blog, and have been featured in the LA Times, and The Oregonian.
I’m based in Oregon, but open to relocating for the right project
All works on this site are the property of my clients and are featured here with their express permission.